New CEO Shakes Up Boohoo, Changes Name to Debenhams Group, Unveils Platform Model
Boohoo Group CEO Dan Finley wants to replicate his success turning around Debenhams within the wider group, which owns brands ...
Prolific North4h
‘Not a silver bullet’: Region’s branding experts on Boohoo’s ‘high-stakes’ new (old) name
Is a rebrand as a once-mighty UK retail giant that had already lost the interest of consumers when it collapsed four years ...
Boohoo renames itself Debenhams in major revival of former department store brand
Boohoo said it had successfully turned around the Debenhams business which is now the “majority contributor to group ...
Time Out1d
Why has Boohoo renamed itself Debenhams?
The fast-fashion giant will rebrand to Debenhams Group with immediate effect, but it doesn’t plan to reopen physical ...
Debenhams returns as Boohoo takes the bust department store’s name
DEBENHAMS is back as fast-fashion retailer Boohoo takes the bust department store’s name. The online group yesterday shocked the City by announcing the decision alongside a radical overhaul of its ...
TheBusinessDesk.com1d
Boohoo gives up trying to clean up image and changes name to Debenhams
The controlling Kamani family have officially given up trying to detoxify their tainted Boohoo brand and are changing the ...
What £100,000 invested in Boohoo shares 3 months ago is worth today…
Investors started paying attention to Boohoo shares when two of the fashion group's directors invested £100k each at the turn ...
A Jetset Journal on MSN3d
Make Sure to Get These Boohoo Styles Right Now on Amazon
I love Boohoo, but also love the convenience of shopping on Amazon. So, I have found some great Boohoo inspired styles you ...