Tech firm Astronomer was the subject of memes and misinformation after a video allegedly of its CEO and HR chief at a Coldplay concert went viral.

Chris Martin, why does Coldplay have a "kiss cam," anyway? I'm not sure I want to know about what happened between two adults outside Boston.

The internet has identified the man as Andy Byron, the CEO of tech start-up Astronomer, and it has been widely alleged that the woman he’s with is Kristin Cabot, Astronomer’s head of HR. (Their faces seem to match the photos on the company’s “About Us” page .)

Several professional sports teams have had some fun with the moment, poking fun at it through posts on social media.

A video appearing to show Astronomer's CEO and his head of HR embracing at a Coldplay concert spread around social media at the speed of sound.

Kristin Cabot went viral after being caught on the Coldplay Kiss Cam with Andy Bryon during the band's Massachusetts concert

They rapidly turned their backs to the camera, but their apparent awkwardness only captured the attention of Coldplay frontman Chris Martin. 'Oh look at these two!' the 48-year-old singer joked mischievously. 'Oh what? Either they're having an affair ...

Jimmy addresses the latest news, like pressure continuing to mount for Trump to release the Epstein files, a Coldplay concert exposing an alleged affair and Will Ferrell and Ryan Gosling starring in a new movie together.