With both Christmas and New Year’s falling right in the middle of the week this year, let’s be honest with ourselves: For all intents and purposes, 2024 is already over. Which means now is a fine time ...

Although connected TV keeps making gains in terms of advertising spend, linear TV still dominates CTV in terms of viewing time of advertising. Total TV/streaming ad time for linear TV has an 87% share ...

London, Nov. 18, 2024 (GLOBE NEWSWIRE) -- Pixalate, the global market-leading ad fraud protection, privacy, and compliance analytics platform, today released the October U.S. 2024 Top Grossing Apps ...

NEW YORK & TEL AVIV, Israel--(BUSINESS WIRE)--Perion Network Ltd. (NASDAQ and TASE: PERI), a technology leader in connecting advertisers to consumers across all major digital channels, today reported ...

The number of streaming services with at least $1 billion in US connected TV (CTV) ad revenue is set to quadruple from 2020 to 2026, per our March 2024 forecast. The boom isn’t without its growing ...

CTV ad spending continues to soar, and it was clear at this year’s Advertising Week New York that CTV is no longer just a growing channel, it’s a critical part of the advertising ecosystem. This year, ...

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