Christine Duffy, Carnival Cruise Line president, says lifetime perks no longer sustainable as passenger numbers soar.

Weeks after Carnival upset longtime cruisers with loyalty changes, Seabourn announces its own overhaul with new opt-in rules.

CCL's 2026 loyalty revamp ties rewards to total guest spend, aiming to deepen engagement and boost long-term yields.

Carnival Makes a Major Change to Its Loyalty Program— What It Means for Your Next Cruise originally appeared on Parade. Calling all cruisers! Carnival Cruise Line is charting a new course ...

Carnival's elimination of lifetime loyalty status has long-time cruisers furious. Comments from their brand ambassador ...

Bye-bye VIFP: Carnival joins a wave of brands tweaking loyalty programs to focus on dollars spent.

On June 23, the company announced the launch of Celebration Key, an entirely new exclusive spot for its cruise guests. The ...

Although Carnival has been talking about a planned loyalty program revamp for months, the cruise line had not yet revealed any details about the changes until now.

A cruise loyalty program based solely on frequency doesn’t work long-term. Carnival reports that on the average sailing today, a quarter to a third of passengers are Platinum and Diamond VIFPs.

Carnival Cruise Line promises to listen about loyalty changes originally appeared on Come Cruise With Me. Yes, Carnival Cruise Line’s announcement about its new Carnival Rewards loyalty program ...

Carnival Cruise Line is discontinuing its lifetime loyalty program and introducing a new rewards system based on the amount ...

A major shift in Carnival's loyalty program alarms some longtime cruisers — here's what it could mean for your benefits.