Phygital fashion (which combines the words “physical” and “digital” with fashion), is being used everywhere from augmented reality (AR) to retail displays. One digital artist explains her approach.

Certain online fashion retailers and e-commerce marketplaces are outpacing brick-and-mortar retailers. Product lines tied to online sales have experienced remarkable growth for fashion retailers like ...

You might think buying a designer dress that exists only as computer code sounds like the kind of financial decision that would make your parents question their parenting choices. But major fashion ...

Digital fashion has moved from a niche experiment to a fast-growing segment of the global fashion and technology industries. From luxury brands releasing digital-only collections to consumers ...

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When digitalization first hit the fashion world in 2020, few took the buzz seriously. Pixel clothes were similar to the costumes of 2000-s game characters, NFTs were associated solely with complex ...

As kids, our parents scolded us to get off of computer games and do our homework. Now, some students have to hop on Roblox to ...

After making history by becoming the 1st digital fashion event organised during Milan Fashion Week, Digital Couture Summit is coming back to Milan this February. For the 2nd year in a row, Digital ...

Fashion is no longer confined to fabric or storefronts. Increasingly, it's being built with code, worn by avatars and shaped by players who don’t care whether a garment exists in the physical world at ...

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The Masters in Digital Fashion course at Istituto Europeo di Design combines technology and fashion to teach students essential digital skills including 3D garments and virtual collections for a ...