"We don't remember when the elf actually arrived because the elf was always in our home," Pitts told USA TODAY over Zoom ...

If you've decided that 2025 is the year that you start the tradition, here's what you can do to get started! This post ...

Christmas is around the corner, and the jolly old man in red is preparing to visit households across the world on Dec. 24 with his bundles of toys. But, leading to his arrival, Father Christmas needs ...

The brand-new song is part of the Sing & Play Nursery Rhymes album (out Nov. 21) from The Elf on the Shelf preschool YouTube ...

For nearly two decades, elves have been sitting on shelves (or hanging from ceiling fans) in homes across the world in an effort to figure out which children have been naughty or nice this year.

Elf on the Shelf is a wildly popular Christmas phenomenon that not even the leaders of Christmas (AKA Santa and Mariah Carey) could have seen coming. Opinions about Elfie are pretty polarizing; you ...

When 4-year-old Lily Christiana met her elf, Crackles, for the first time this Christmas season, she instantly loved him and his nightly antics. So when Lily found out Crackles would be leaving on ...

The collaboration includes limited-edition chocolate packs, personalized storytelling experiences and a chocolate food truck ...