Fast food places offer a familiarity no matter where you happen to be, but it's not just the menu. We know you'd recognize ...

The new PepsiCo brand identity, which includes a fresh wordmark, logo, and tagline, is the company’s first rebrand since 2001. The company has had three different corporate identities since its ...

Fashion retailer Hollister has announced a limited edition merchandise drop — with fast-food chain Taco Bell. Billed as "the ...

According to a new study which pitted over 170 brands' sonic logos against each other in a blind recognition test with over ...

For the first time in more than 20 years, Amazon’s logo got a touch-up. In fact, all of its logos got a touch-up. The small but subtle changes are part of a company-wide brand system refinement, ...

Hollister and Taco Bell launch a Y2K clothing collab with hoodies, jeans and tees priced from $14.95 as Cyber Monday shoppers ...

God grant me patience — or at least a burger. New research with 57 volunteers indicates there’s a real reason it’s called fast food. After his study, Chen-Bo Zhong at Toronto University came to the ...