Google has updated its URL structure best practices help documentation - it was pretty much a rewrite but the overall guidance is not new. Google said they added "clearer flow and is easier to ...

Google's John Mueller said that some SEOs over focus on URL structure and that if your context from your pages aren't clear, then no URL structure can fix that. John wrote on LinkedIn: Often SEOs over ...

Google updates Search documentation with standardized URL parameter guidelines, recommending "=" and "&" for optimal website crawling. Google recommends using "=" and "&" for URL parameters.

The URL Inspection tool in Google Search Console isn’t just a checkbox for SEO professionals. It’s a direct line into how Google actually sees your page. It shows ...