The third report from FreeWheel’s Viewer Experience Lab uncovers how ad latency, unnatural ad breaks, and slate disrupt the viewer experience; provides recommendations for addressing them Research ...

NEW YORK--(BUSINESS WIRE)--Today, FreeWheel, a global technology platform for the television advertising industry, announced its new Contextual Marketplace that enables publishers to activate precise, ...

FreeWheel has announced that it is working with MediaScience on a new initiative, The Viewer Experience Lab, that will help media companies ensure a quality experience for viewers across the growing ...

NEW YORK--(BUSINESS WIRE)--Today, FreeWheel, a global technology platform for the television advertising industry, and MediaScience, released new findings from its Viewer Experience Lab initiative.

KERV.ai is announced as an inaugural member of the Contextual Marketplace, joining Proximic by Comscore, which will expand targeting solutions across premium video at scale for advertisers, and unlock ...