"I went to my jeweller and had them find a Rolex from 1972" - When 20-year-old LeBron James gifted Phil Knight with a vintage ...

Los Angeles Lakers guard Bronny James surprised fans by wearing the Nike LeBron 20 'Drew League' colorway in his Summer ...

James hit the course in a fresh pair of Nike Air Max 1 '86 OG golf shoes. The "Purple Punch" colorway worn by James recently ...

UPDATE (07/03): Initially scheduled to drop in May, Nike has now confirmed that the "Prime 93" LeBron 21 will finally release ...

LeBron James and Deion Sanders have teamed up with Nike for a special edition sneaker, merging the legacies of two of the ...

LeBron James opting into his player contract with the Los Angeles Lakers, followed by a statement released by his agent, has ...

Earlier this spring, Sanders and James partnered on the Nike LeBron 21 "Prime 96" colorway. Nike applied Sanders' primetime aesthetic to James' 21st signature basketball shoe. The shoe was a smash hit ...

LeBron James Nike Deal: The Money Angle . In 2015, James signed a lifetime deal with Nike, making him only the third NBA athlete to have a lifetime association with the sporting giant.

In 2009, LeBron signed his second contract with Nike. That 9-year deal was a no-brainer for Nike. James was 25 and already the best basketball player on the planet.

LeBron James Nike Deal: The Money Angle . In 2015, James signed a lifetime deal with Nike, making him only the third NBA ...

Soon the torch will be passed as James' oldest son, Bronny, has already signed his own deal with Nike. But that day isn't here yet. LeBron and the Lakers still have at least one more game this ...

The Nike LeBron 22 launched at a retail price of $180-$200 (depending on the colorway) in adult sizes. Now, online shoppers can find James' hoop shoes discounted between 35%-50% at Dick's Sporting ...