We hear it all the time, in the business world, in the political arena, in marriages, anytime there is a disagreement or conflict: “Perception is reality.” This aphorism is often used to justify a ...

If brands want to improve their customer perception, having a well-rounded social communications practice that serves both as a marketing outlet and as a place for consumers to solve service issues ...

Transmission / Perception has a confirmed digital release date of January 1st, 2013, but streaming platforms haven’t been announced yet. Check back soon for the latest updates on where you can watch ...

Brand perception is never set in stone. With every new generation of consumers and changes in the markets, a customer’s view of a well-reputed brand has the potential to change – for better or for ...

It’s frustrating to leave a conversation feeling completely misunderstood. You might have even thought you were crystal clear, yet the message didn’t land the way you expected. This happens all the ...

Seeing is believing. To some extent, that’s true, of course: Our eyes allow us to see what’s around us, helping us navigate our world. But it turns out sight is much more complicated than that, ...