HOT ROD judges the SEMA Global Media Awards for the North American market and fans of modern muscle cars get the goods! The Specialty Equipment Manufacturer’s Association—SEMA—is the trade ...

The massive display of cars and trucks at the Specialty Equipment Market Association trade show is, in a word, breathtaking at times. Seriously, it’s hard to fathom that so many incredible vehicles ...

The premier automotive films and coatings company highlights new Windshield Protection Film, an upfitted Kia concept, an exclusive Tesla program and more. SAN ANTONIO--(BUSINESS WIRE)--XPEL, Inc.

Originally introduced in 1974 but reborn for the modern age in 2022, Dodge's Direct Connection performance parts line is expanding rapidly at the SEMA Show with loads of HEMI delicacies. Stellantis is ...

Toyota brought almost a dozen concepts to the 2024 SEMA show The concepts were based on various SUV, pickup truck, and sports car models Toyota teased the introduction of Modellista parts in U.S.

Factory Five Racing was founded in 1995 in a small garage. Now it says it's the world's largest manufacturer of "build-it-yourself" component car kits. Its staff of 40 in Wareham, Massachusetts, makes ...

Honda Racing Corporation's new business target is developing "authentic performance parts for customer use for street, track, and off-road applications." They kick off the proceeds with a modified ...

BOWLING GREEN, Ky.--(BUSINESS WIRE)--Holley Performance Brands (NYSE: HLLY) today announced the company is expanding its presence at the annual Specialty Equipment Market Association (SEMA) show with ...

Update 11/1: Following the 4Runner, Toyota has now unveiled the Land Cruiser Rox Concept—a topless version of the off-roader, featuring an open cargo area and a retractable soft top. Approximately 50% ...

SEMA – the Specialty Equipment Marketing Association show held in Las Vegas annually – just wrapped up this week, and we were witness to some truly awesome builds. Some a bit more lowkey and subtle, ...