Honeylove has quickly become the go-to brand for women who want shapewear and intimates that truly perform. Founded in San Francisco in 2018, Honeylove was created to fix the biggest flaws of ...

As the men's shapewear market surges, trustworthy guidance has failed to keep pace. Search results are currently flooded with ...

From waist trainers to face-savers. On Saturday, Kim Kardashian‘s SKIMS launched its first collection of seamless face masks “inspired by the brand’s signature Solutionwear.” Priced at $8 a pop (or ...

Fifth Avenue had the runway, but Luke Hanvey had the moment. Featured on The Rhonda Swan Show: Wake Up New York City Edition, the New Zealand-born, Australia-based founder and designer behind TUSQ, ...

From sculpted shapewear to nipple bras, Kim Kardashian’s Skims has never shied away from a viral moment — but with the launch of “The Ultimate Bush,” her brand might have just peaked down under. “With ...

By prioritizing comfort and inclusivity, PINQ POLKA seeks to reshape perceptions of shapewear in India, making it a vital ...

Shapewear is quietly reshaping India’s apparel landscape as consumer demand shifts towards functional, everyday innerwear ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may earn compensation through affiliate links within the story. All prices are ...

Kim Kardashian has found a new body part to shape. On Tuesday, July 29, Skims unveiled the seamless sculpt face wrap, a new addition to the clothing brand's shapewear line designed to offer jaw ...

Shapewear brand Invogue has unveiled a cinematic, Instagram-first collaboration featuring actor-model Malaika Arora in a bold, tongue-in-cheek narrative that flips the idea of “looking good” into a ...

Heritage corsetry brands were homing in on heritage, storytelling and niche categories to help retailers weather the storm.

The internet’s favourite body-hugging basic is officially leaving the house.