Retail design involves developing your floor space to best appeal to your customers. Market surveys of the clientele that you are trying to attract dictate how to configure your store, what kind of ...

Growth and change can take business leaders by surprise. As opportunities to grow a business emerge, it's easy and tempting to begin acting quickly before fully considering how your business can and ...

Harvard Business Review lauds the collaborative prompt “How might we” (HMW) as the “one secret phrase that all top innovators use.” And it’s certainly known as the quickest way to shift design teams ...

As described in my earlier article on What It Takes To Accelerate Through A Stategic Inflection Point, if there is a change in your situation or your ambitions, you need to jump-shift your strategy, ...

Recently, I was part of a larger discussion, and it struck me that when most people hear the word "design," they still think only about how things look. I used a simple analogy of a beautifully ...

Brightline™ Initiative is a non-commercial coalition dedicated to bridging the strategy design and delivery gap. Although senior executives recognize that strategy delivery is important, many leaders ...

The 1996 horror movie Scream has long been famous for its twist: As the protagonist prepares diligently to defend against threats from the outside, it turns out the killer is already inside the house.

The multitude of problems that arise throughout strategy implementation can help to be remedied by the Brightline Initiative’s universally applicable 10 Guiding Principles Along with the Brightline ...