Last week, I posted my own advice for writing an email subject line. However, I also forwarded the question to a REAL expert, the sales guru/trainer/author extraordinaire Keith Rosen. Here's what he ...

If you’re like me, you leave email subject lines for last. In short: They’re difficult to write. You need to keep them short and sweet but still make sure that they scream “read me!” How do you do ...

One of the most effective ways to build links today is digital PR. No other tactic gives you the opportunity to earn links from authority top-tier publications, at scale. So long as you develop a ...

Business owners and sales professionals lament the poor response rates of their emails. Your subject line largely determines whether your email is opened. If the subject line doesn’t grab them, you ...

Many email marketers consider the subject line to be the single most important factor in an email campaign’s success. I’m not sure I would go quite that far, but it is a key factor in whether your ...

If you're like most professionals, you probably write dozens of emails a day but barely think about the subject line. It's an afterthought that you add just before you hit send. If so, you're making a ...

The newly redesigned SAT is the latest example of the need for students to skillfully communicate evidence-based ideas across content areas. As part of an evolving process, I’ve found the following 10 ...

Subject-verb agreement means that your verb must be conjugated, or changed, to fit (or agree) with the subject. Subjects can be singular or plural. Think of singular and plural as mathematical ...

Effective writing is readable — that is, clear, accurate, and concise. When you are writing a paper, try to get your ideas across in such a way that the audience will understand them effortlessly, ...

Even though many of us complain that our inboxes are too full, email is still one of the most popular ways to communicate. The average person sends and receives 123 emails each day, and that number is ...