Sydney Sweeney has been the talk of the town, and it has nothing to do with her work on the 2025 movie schedule. Instead, it's her collaboration with American Eagle that has been making waves, and not just for its denim.

Euphoria star Sydney Sweeney has been in the spotlight for her controversial ad campaign with American Eagle that reportedly promotes "white supremacy" and "eugenics." The ad used a play on words, suggesting Sweeney won the genetic lottery and that she has "great jeans.

Sydney Sweeney's American Eagle ad sparked backlash over claims of oversexualization, missed targeting of its audience and controversial messaging