Tubi pitches a slate of new ad formats during its NewFronts presentation, plus an app experience to imitate social and an ...

Roku is shifting its sales strategy as the meaning of the upfront marketplace changes and marketers grapple with an ...

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From “linear TV is not dead” to “live sports is not as hot as you think” and varying stances on the importance of the upfront ...

Tubi pitches a slate of new ad formats during its NewFronts presentation, plus an app experience to imitate social and an Amazon partnership.

Rebranding GroupM to WPP Media is a step in the right direction for the holding company, according to sources.

Advertisers, internet giants and ad tech companies are about to meet for the annual NewFronts digital ad sales conference, but at a time when brands shift marketing strategies on the fly to account ...

Peacock's upcoming creator-produced comedy series, Thayers' hunt for a "chief mom officer" and more creator economy news.

Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month.

The social platform launched two short films demonstrating how TikTok is used for cinematic recommendations.

Footwear brand Skechers is set to go private in a deal with 3G Capital, which is expected to close in the third quarter of ...

Four juries selected the top entries in Work, People, Creative Marketing and Production.