Bigg Boss Season 19’s Grand Finale drew a live concurrency of 4.5 million, achieving a 1.7x higher reach than previous season ...

Culver Max termed the move a violation of its contractual rights as well as of TRAI’s interconnection framework. On June 6, ...

From ASCI cracking down on influencers to SEBI calling out unregulated finfluencers packaging market opinions as “education, ...

Spotify India’s subscription revenue surged 88.8% to Rs 316.83 crore in FY25 from Rs 167.80 crore a year earlier ...

McCann New York has been appointed the U.S. creative agency of record for four brands from Reckitt’s Essential Home portfolio ...

Advertising is no longer a secondary monetisation layer for marketplaces. It is a core revenue engine that increasingly ...

Ganapathy Viswanathan, Independent Communication Consultant & author, writes on the AAAI Lifetime Achievement Award honour ...

As ingredient-aware, digitally fluent consumers redefine value, marketing success hinged on credibility, clarity & context, ...

India’s DOOH market is growing at 70 percent year-on-year, yet brand confidence is not keeping pace. Even as screens multiply ...

Travel and hospitality brands are reworking search fundamentals, moving from keyword dependence to memory dependence, ...

Unicommerce has appointed Gaurav Juneja as its Chief Revenue Officer (CRO). As CRO, he will be responsible for overseeing ...

Unilever has elevated Leandro Barreto as its Chief Marketing Officer as Esi Eggleston Bracey has decided to quit.