Google is adding AI automation, live CTV monetization, and streamlined direct deals to its ad platforms, helping publishers ...

Go beyond dashboards. Use platform APIs to access deeper data, connect insights, and automate workflows that reveal new ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...

Advertisers can now reach drivers through Waze and gain deeper visibility into campaign performance with Google’s latest PMax ...

Google has released version 2.11 of the Editor, which includes over 15 new features and removes a couple of older features.

A clear, data-focused look at how GA4 Attribution Paths help advertisers validate Smart Bidding, prove assist value, and ...

Google adds Waze ads to Performance Max for store goals in the U.S. and rolls out channel performance reporting, with search ...

Google (GOOG) (GOOGL) on Thursday announced several updates for its sell-side adtech products—Ad Manager, AdSense, and ...

Macaulay Culkin returns as Kevin McCallister in a heartwarming “Home Alone"-themed ad, reuniting with Old Man Marley’s ...

Whether you’re a café in Chatham, a contractor in Orleans, or a nonprofit in Hyannis, the key to year-round marketing success ...

Google Maps is heading in a new direction with artificial intelligence sitting in the co-pilot’s seat. Fueled by Google’s ...

Huddersfield-based Trojan has announced the appointment of Jack Tomson as Chief Growth Officer, a newly created role designed ...