LeBron James has never been shy about embracing the weight of his legacy, but his latest Nike ad might be his boldest ...

After numerous leaks, fans finally get an official look at LeBron James' upcoming Nike LeBron 23 signature sneakers.

Bronny James will see his own Nike LeBron NXXT Genisus sneaker release. Check our Sneakers news for more breaking content!

Los Angeles Lakers star LeBron James dropped a new advertisement from Nike that caused mixed reactions from fans.

Los Angeles Lakers forward LeBron James ditched his signature Nike training shoes for a different footwear brand during a workout session.

The shoes have the same “Monopoly” branding as their counterpart, but instead of “Monopoly” dollar sign on the tongues, it’s replaced with LeBron James’ signature.

Los Angeles Lakers forward LeBron James teased a new all-gold colorway of the Nike LeBron 23 before its release date.

"Nike's signature roster features all-time greats, and I am incredibly proud to join some of the best athletes in the world," ...

LeBron didn't just join the Cleveland Cavaliers. He came to save the world, so to speak, to bring financial and spiritual lubricant to the Rust Belt, an area of America that has been lost to the the ...

Mercury forward Natasha Mack has made a name for herself in her second season in Phoenix, but there's even more to know about ...

Wichita State’s deal with Nike, announced earlier this year, is now officially in effect, bringing with it high-profile brand ...

New Balance chief marketing officer Chris Davis hopes to redefine the 119-year-old sneaker and apparel brand's place in the ...