Nike Basketball unveiled a very dramatic hype video on Monday for the upcoming LeBron XXIII sneakers, with the Los Angeles Lakers star donning a crown and quite the scowl.

In anticipation of his 23rd signature shoe with the Swoosh, Nike and LeBron James cooked up a new ad campaign that's sure to ...

LeBron James has never been shy about embracing the weight of his legacy, but his latest Nike ad might be his boldest ...

After numerous leaks, fans finally get an official look at LeBron James' upcoming Nike LeBron 23 signature sneakers.

Kendrick Perkins is a huge fan of the Jordan Brand. However, the 2016 NBA champion turned ESPN personality isn’t getting paid anymore for wearing the brand created by NBA legend Michael ...

Starting off Bronny James' list of his favourite NBA players ever, is Anthony Edwards. The Minnesota Timberwolves star has quickly emerged as one of the most must-watch players in the league today, ...

Whether you rock with the Lakers or just respect the legacy, this purple-and-gold AJ4 is one of 2026’s early standouts.

Sneakers.com reports a 15% annual rise in pink basketball shoe searches, driven by trends in women's basketball and Nike's ...

"Nike's signature roster features all-time greats, and I am incredibly proud to join some of the best athletes in the world," ...

LeBron James is heading into his 23rd NBA season. That's a pretty big milestone. And, of course, Nike is jumping ...

Sorry, Shedeur Sanders, but you aren't cracking the starting lineup here either in our all-star team of second-generation players.

Here's a look at Golfweek's 2025-26 women's college golf preseason rankings.