FreeWheel and Roku announced an expanded partnership, enabling direct access to Roku’s premium connected TV ad supply through the FreeWheel Streaming Hub, enhancing transparency, demand signals, and ...

When legendary animator Chuck Jones decided to make a short film out of Rudyard Kipling’s story “Rikki-Tikki-Tavi,” he was faced with a challenge: How could he imbue the cobra-killing mongoose with a ...

FreeWheel has appointed Laurence d’Août as Vice President of Sales, International, reporting to Thomas Bremond, Managing Director of Comcast Advertising, International. Based in London, d’Août will ...

NEW YORK—In a major change for the ad industry, Comcast Advertising will unveil technology that enables agencies and brands to buy targetable, biddable ads on linear TV for the first time. The change ...

The dream of programmatic linear TV is getting a boost. On Thursday, Comcast Advertising announced that the cable provider’s linear TV inventory will now be available on a targetable, biddable basis ...

New programmatic linear solution, available with FreeWheel’s Buyer Cloud, gives advertisers the opportunity to buy and optimize premium traditional TV inventory alongside their digital media spend.

The failure of the Bay of Pigs invassion in April 1961 was a disaster for the Kennedy administration. It made the young president look weak, and gave fuel to Cold Warriors in both parties who could ...

Alice Cooper and Judas Priest arrived in Phoenix for a co-headlining tour that found the legendary rockers treating fans at Talking Stick Resort Amphitheatre to an electrifying overview of the music ...

Tehuan Harris is a news and features journalist at Collider, reporting and writing about all things music and reality TV (sometimes). She is a talented journalist and a natural storyteller who writes ...

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