"We have to clear the noise out both in food and beverage menus," CEO Brian Niccol said in a statement shared with PEOPLE ...

Here’s a look at how the new Starbucks CEO is changing some of the moves made by Laxman Narasimhan and Howard Schultz as ...

Starbucks will also add digital menus to all of its company-owned U.S. stores over the next 18 months to make ordering ...

Starbucks announced plans to cut out 30% of its menu items by later this year on its most recent investor call, according to ...

Starbucks CEO Brian Niccol outlined the plan on Starbucks’ earnings call this week, saying the company will make a “roughly ...

"I think we're definitely in the middle of a turnaround," Niccol said on Yahoo Finance (video above). The former Chipotle CEO ...

Coffee lovers heading to Starbucks can expect to see a scaled-down menu. The coffee giant is cutting about 30% of its drink ...

CEO Brian Niccol revealed plans to cut 30% of its food and beverage offerings as it works to simplify its menu. It is part of ...

CEO Brian Niccol detailed how marketing investments can lead to future growth as the chain’s latest earning results have ...

Starbucks chairman and CEO Brian Niccol joins 'Squawk on the Street' to discuss the company's quarterly earnings results, ...

Starbucks saw a year-on-year decline in Q1 earnings and revenue. But a deeper dive suggests Niccol's "Back to Starbucks" ...

Starbucks is set to eliminate a significant number of drinks and food options after its CEO said the chain’s menu had become ...