News

Ad-first publishing is collapsing, reshaping search, hosting, and the tools behind the blogging boom. Here’s what’s coming ...
Google’s new AI-powered protections aim to cut wasted ad spend by filtering out fake clicks and ensuring campaigns reach real ...
A new PMax beta lets advertisers exclude genders, opening the door to more precise targeting and higher campaign performance.
Many search marketers are unknowingly paying a “Google Tax”—overspending on branded keywords even when there’s no competition ...
Why the habits behind "How to Win Friends and Influence People" are essential for today’s AI-enabled marketers.
It's a bold move on Perplexity's part, but Google is unlikely to sell Chrome, so it’s more of a PR stunt than a likely deal.