From Cadbury launching goo sachets to Birds Eye finally revealing what happens to waffle holes, here are the gags that really got us this year.

The origins of April Fools’ Day are mysterious, and historians haven’t been able to pinpoint exactly how the annual celebration of hoaxes began. But these days, it’s a bona-fide marketing tradition.

This year's April Fools' Day marketing stunts feature everything from a grass keyboard from Yahoo to a 5-year cruise from Duolingo and Carnival.

Many of this year’s April Fools’ stunts from brands have consumers wishing the fake products or offerings are real. Here’s how seven brands got inventive to prank consumers. Edible’s stunt involves a ...

From Honda’s emoji license plates to Aldi’s budget airline launch, here are some of the best brand April Fools from the archives ... of the most important marketing stories and expert insights ...

So went Lipton’s marketing stunt last week ... With a copy-and-paste (even down to the graphics, tone of voice and allusions to a premature April Fools) stunt less than a week later, Lynx Africa seems ...

"By incorporating humor and cheekiness into our marketing, we can create memorable campaigns that stand out in a crowded marketplace." Back in 2020, Journelle teased men's lace lingerie on April Fools ...

An electric toothbrush and a toothpaste cost US$59 and US$13 respectively. Read more at straitstimes.com. Read more at ...

The early days of spring brings April ... marketing, we can create memorable campaigns that stand out in a crowded marketplace." Back in 2020, Journelle teased men's lace lingerie on April Fools ...