Google and Pepsi were among the best ads of the Big Game, while Coinbase and ai.com got failing grades, according to one ...

Instacart's 2026 Super Bowl ad, directed by Spike Jonze, is a mini movie starring Benson Boone and Ben Stiller, delivering a good ol' jingle and portraying a heated rivalry with fake Eastern European ...

The game also featured dozens of commercials advertising products and showcasing new movies and television shows. Super Bowl commercials cost $8 million to $10 million for a 30-second spot, with media ...

AI in Recent Campaigns Top 5 Creative Campaigns Super Bowl 2026 First-time Advertisers. Super Bowl. Super Bowl 2026’s 10 most liked commercials, according to iSpot surveys ...

All pharma brands airing during the Super Bowl got a boost over the broader pharma category, per Verve for Advertisers. Novartis scored the highest among any pharma or health brand on USA Today’s Ad ...

Forget the Patriots vs. the Seahawks: The real Super Bowl showdown was Anthropic vs. OpenAI. Social media listening data ...

Automakers are largely sitting on the advertising sidelines during this year's Super Bowl amid broader uncertainty in the U.S ...

The top 10 Super Bowl commercials ranked by 'likeability' included spots for NFL, Amazon's Ring, Budweiser, Universal Orlando ...

Viewers were delighted to a star-studded Dunkin' ad and a hilarious spot featuring Ben Stiller for Instacart. Watch some of ...

Children and animals have been in Super Bowl ads forever, but one of them saw a huge surge in popularity last year.

The Super Bowl 60 ads suggested that many brands are still hesitant to move beyond broad narratives of AI helpfulness and accessibility.

Automakers are largely sitting out of Super Bowl 60 advertising, reflecting broader uncertainty in the US automotive industry ...