Dance has always been at the heart of Ghana’s culture. From the kpanlogo rhythms of the Ga communities to adowa among the ...

In an interview with PEOPLE, Eli opens up about going viral on TikTok, her Y2K-era pop aesthetic and finding fans in Doechii and Meghan Trainor among others.

With the high cost of marketing, resources should be maximised to get the best possible outcome, which is to attract listeners who will become fans.

The new all-in-one insights platform is designed to provide artists, their labels, and their teams with the data and tools ...

The band Cafuné had a social-media megahit in 2022 with the endlessly remixed “Tek It.” Now they want to make music that’s ...

Dallas Mavericks legend Dirk Nowitzki is going viral after he began dancing on TikTok in several videos with his niece.

TikTok’s 2025 India glitch fooled millions but the ban remains. Reels and Shorts lead the short video scene while TikTok’s ...

The new Gap ad starring pop group KATSEYE is getting attention for its diversity. See how social media is recreating the dance, choreographed by Robbie Blue.

A South African woman took on the Khanyi Mbau challenge on TikTok and showcased her dance skills, which earned her praise ...

The Dallas Mavericks legend appears in viral dance videos that highlight a different side to the 2011 Finals MVP.

Renowned dancer and choreographer Dancegod Lloyd has opened up about how he selects songs for dance challenges, revealing ...

Walking trends have exploded across social media, from the 12-3-30 treadmill challenge to the rise of Zone 2 training. As Fox ...