NEW: Cracker Barrel reveals new logo, CEO Julie Felss Masino says people love their new rebrand. "Honestly, the feedback's been overwhelmingly positive that people like what we're doing," Masino told ...

After nearly 50 years in business, Southern country-themed restaurant Cracker Barrel has changed its logo, prompting the MAGA ...

Cracker Barrel's push to modernize has sparked fierce criticism, as the restaurant chain is the latest brand to be labeled ...

I think we’re abusing the term a little bit too much, where it’s losing its meaning,’ National Review staff writer Caroline ...

Florida Congressman Byron Donalds criticized Cracker Barrel's rebranding as "woke" on social media. While some customers ...

Cracker Barrel’s recent logo redesign has sparked a heated debate, with many critics quick to call it just another example of “woke” branding. The company removed its iconic barrel and chair-sitting ...

Sean Davis of The Federalist griped about the change to anyone who might be looking to get worked up over something silly.

Cracker Barrel revealed a new logo among other changes, stirring controversy. Will there be any changes in PA or Del? What we ...

Cracker Barrel’s controversial rebrand is bringing all kinds of information to light, including its commitment to DEI. A report by Fox News indicates that the bed restaurant […] ...

Targets of this ire have included museums and colleges that are seen as supposed bastions of “woke” culture, but also brands.

Conservative activist Robby Starbuck criticized Cracker Barrel's rebranding efforts and corporate policies, claiming the ...