Campaign India7h
GroupM’s TYNY 2025: India’s advertising market to grow 7%, digital dominance continues
The report estimated that the market is set to reach Rs 1,64,137 crore in 2025, adding an incremental Rs 10,730 crore.
Campaign India7h
Ventes Avenues, Trophée attempt to unlock $20.7 billion gaming commerce opportunity for brands
By teaming up to merge gaming with real-world commerce, the two companies seek to make brand interactions and purchases ...
Campaign India7h
Duo, Jackie Shroff and a streaming twist—Duolingo gets quirky
Language learning app Duolingo has collaborated with Amazon MX Player to bring a fun twist to ‘edu-tainment’. They unveiled a ...
Campaign India2h
Lodestar UM launches 'Full Colour Media' proposition for brands
Promises to deliver brand differentiation for clients as AI and algorithms tend to make brand messaging identical and bland.