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The wheels are well and truly coming off at WPP - CEO Mark Read is stepping down at the end of the year, likely sooner - with a new half year trading update showing the one-time market leader's ...
When did the rot set in at WPP's giant GroupM media operation? Some may date it back to 2016 when the US Association of National Advertisers set out its thoughts on principal media buying (media ...
There must have been times over the past few years when Chris Wade (below), WPP's top PR, felt he should don a tin hat as he ...
HMM… WHAT TO TALK ABOUT? AHA!... INSPIRATION. The spark. The muse. The sudden touch of enlightenment. Whatever you call it, creatives are always on the hunt for it. Especially when staring at a blank ...
If you’ve been scrolling through social media lately, you’ve probably noticed the latest wave of minimalist, logo-less ads.
Global OOH spend in 2024 reached $46.2bn representing 4.8% of global ADEX – breaking through the $45bn barrier and up $1bn on ...
What is it they say about difficult second albums? The Gate scored mightily with its debut ad for the AA, showing it ...
Should agencies be calling for ad bans? It does rather look like shooting yourself in the foot. A petition with signatories ...
In Brazil, as we know, they take creative awards pretty seriously - to the extent it's said that you can't get any other work ...
When the current UK government says it really, really is going to do something the odds are it won't. First it stopped winter ...
There are lots of quite scary things about football - a Saudi moneybags club winning the World Club Championship? FIFA will ...
David Jones' Brandtech Group was one of the two big new tech-based outfits that set out to change ad holding company land a ...
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