Roku accounts for nearly 40% of CTV ad impressions: Beachfront
Roku in the first half of 2023 continued to dominate as the platform leader by far in terms of share of connected TV ad impressions facilitated by sell-side ad platform Beachfront.
3 ways sports streamers could make more money - beachfront.com
Tom St. John, head of partnerships at the advertising tech company Beachfront, countered: “I think it’s natural you’ll see more leagues align themselves with bigger streaming platforms …
VIZIO Sees Open Standards As Essential To Addressable …
Vizio recently launched an internal tech stack with partner Beachfront Media to offer OAR members the ability to use any stack that adopts the OAR standard.
Beachfront Announces New Set-Top Box VOD Programmatic …
Beachfront announced its new MVPD-side technology stack to monetize set-top-box VOD inventory, becoming the de facto programmatic video advertising platform for multichannel …
Beachfront Press | Beachfront Newsroom (5)
Beachfront Announces Two Strategic Additions To Its Management Team January 13, 2022 https://www.beet.tv/2022/01/broadcasters-shouldnt-fear-ad-sales-automation-beachfronts …
CTV Advertising Gains From More Powerful Contextual Signals: …
At the Beet.TV Beet Retreat this past November, our VP of Business Development, Marni Rommel, joined Beet.TV's Rob Williams to discuss Seedtag's acquisition of Beachfront earlier …
Advanced Advertising: Catching Up on Addressable TV
Published by Beachfront Newsroom on November 17, 2021 https://www.nexttv.com/news/advanced-advertising-catching-up-on-addressable-tv
Beachfront Announces Two Strategic Additions To Its …
Jan 13, 2022 · Beachfront is the convergent TV advertising platform that enables unified decisioning and monetization across Connected TV (CTV), set-top box video-on-demand …
Political Advertising Allowed - beachfront.com
Deliver campaigns across CTV inventory from publishers who allow Political advertising.
Vizio-Led OAR Addressable TV Effort Certifies 7 Ad-Tech Partners
Jul 1, 2021 · VIZIO's Open Addressable Ready (OAR), which promotes and scales up national addressable TV campaigns, has certified seven key technology partners, including Beachfront.