
What is product development? - IBM
Product development is a collaborative and interdisciplinary endeavor. While the composition of a product development team may differ depending on the product being developed and the …
What is product engineering? - IBM
Product engineering is a phase of product development in which engineering principles and practices are applied to a product lifecycle. The process includes design, development, testing …
AI in Product Design | IBM
Oct 15, 2025 · AI product design integrates AI into every phase of product development, from ideation and prototyping of a new product to user-interaction design (UI design) and even …
What Is Product Lifecycle Management? | IBM
Product lifecycle management (PLM) is a strategic approach that enables developers to manage product lifecycles end to end—from initial concept and design through procurement and …
How to Build a Successful Product Development Strategy | IBM
Explore how a strong product development strategy can help an organization weather unforeseen events or market changes.
Product engineering fuels innovation and business growth | IBM
By using product strategy, design and development, organizations can apply the product development lifecycle method, anchored in design thinking and agile methodologies to …
Generative AI in Product Development | IBM
Generative artificial intelligence (GenAI) can be a powerful tool for driving product innovation, if used in the right ways. We’ll discuss select high-impact product use cases that demonstrate …
What is the Software Development Lifecycle (SDLC)? | IBM
The software development lifecycle (SDLC) is a structured and iterative methodology used by development teams to build, deploy and maintain software systems.
What is design thinking? - IBM
Feb 22, 2022 · Design thinking can be used as a part of product development strategy and digital transformation. With a focus on human needs, design thinking helps ensure that the products …
Product Engineering and Design - IBM
We deliver compelling value for new application and new business platform development by combining product design, management and engineering disciplines, leveraging GenAI assets …