If you want your Portugal trip to feel effortless, beautiful, and actually worth the investment — avoid these common mistakes I see every week: 1. Booking your hotel at the last minute, by yourself Portugal is rising fast in popularity. The best boutique hotels in Lisbon, Comporta, Douro, Porto, and Algarve sell out months ahead — especially the ones with soul, charm, and actual good service. Last-minute = limited choices, higher prices, and rarely the experience you imagined. 2. Choosing restau